Ron Suskind and his wife, Cornelia, discovered their son Owen was using his passion for animated movies as a pathway to regain his speech, make friends, and lead a meaningful life. Ron started Sidekicks to help families everywhere do the same.
At age three, Owen lost his speech. But soon after, Ron and Cornelia realized that he had memorized every line in his favorite animated movies, and was using them to make sense of the world around him. By parroting these movie dialogues, the Suskind’s taught Owen to communicate and express himself. Owen emerged as a young adult with a unique skill set and irrepressible passion for life and family. He even articulated his own overarching philosophy based on the movies he loves — that “we’re all really sidekicks searching for our inner hero.”
After Ron published his story in the memoir Life, Animated, he received thousands of responses from parents asking how they could use the same approach with their child. Upon seeing Owen talking to Siri, the path became clear: gather some of the best neuroscientists and technologists around, and build a mobile service that enables parents use content their kids love to reach and teach them about life. Sidekicks was named, of course, by Owen.